eBay passe en mode « Pro »

Une petite interview d?couverte dans mon flux RSS ce matin, de Delphine Rieutord from eBay France (oui oui il y a bien des ?tres humains derri?re le site)

Petit plaisir pour nous, elle recommande d’adopter une politique de diff?renciation, ? Dans chaque annonce, le professionnel doit vraiment se d?marquer de ses concurrents ?

Pour une fois que ce n’est pas nous qui nous le clamons haut et fort 🙂

C’est une bonne nouvelle pour nous, mais ?galement pour tous les vendeurs Pro, car eBay reconnait implicitement, l’importance d’un design ?volu? pour se d?marquer. Cet effort de diff?renciation, sera ? coup s?r profitable pour les marges des vendeurs et  pour les clients qui b?n?ficieront de services de meilleures qualit?s.

Cependant un chiffre m’intrigue, seulement 16% des vendeurs boutiques ont un site marchand. A l’heure du multicanal et des offres pl?thoriques « cr?er votre boutique pour moins de 0 ? tout de suite et maintenant en direct live total easy », je suis ?tonn? de voir la d?pendance de certains vendeurs envers une seule plateforme de vente.

source : commentcamarche.net

14 Commentaires sur “eBay passe en mode « Pro »

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